Web/Mobile App Critique

 

Netflix is the world's most prominent movie and television show streaming service. Its traffic accounts for more than 30% of all internet traffic. Netflix is a streaming service that allows subscribers to watch TV shows and movies on any device. It has a large selection of old and new movies and TV shows, multiple high-quality original programs, and an easy-to-use interface. Both the mobile app and the PC version have a dark display. It is much easier on the eyes, especially when the room is dark. n addition, Netflix has a very intuitive recommendation system. When a user first opens the app, they are greeted by a movie or TV show recommendation that Netflix's algorithm deems is what the user should watch.

Netflix's top recommendation for me

Users can modify their recommendations by rating what they watch. Users can like shows, and love shows on the app's mobile version or give it a thumbs down. Being able to rate shows and movies accurately helps users finetune their recommendations so that they can help the platform's algorithm improve. Users also have the option to remove a show from their home screen, which can help to remove clutter from the display and clear up room for other shows.

Netflix's rating system in action

Netflix also does an excellent job of providing the user with recommendations for every genre. As you scroll down, you are presented with TV and movie recommendations for genres you're most interested in and the most popular shows and movies from throughout the year. This is a great design feature because it ensures the user has numerous options, from shows to movies of any genre.

However, perfection is never achieved. For recommendations to improve usability, make it easier to see My List on the PC application. On the app's mobile version, it's as simple as clicking on the icon on the top right. Once there, users can click on the My List tab and scroll through all of the movies and shows they have added to their list. On the app's PC version, users can scroll through their list. Instead, they must scroll down the home page and find their list amongst many other movie and TV recommendations. Another gripe I have with the app is that multiple users can't stream at the same time unless you pay for the more expensive subscription. Many other streaming services, such as HBO, Hulu, and Disney+, allow viewers to stream at the same time on the same account.

Netflix faces intense competition in the streaming market from streaming services like Amazon Prime, Hulu, Disney+, HBO Max, Apple TV+, and many others. However, Netflix remains one of the most popular and influential streaming services globally. While Netflix faces stiff competition, its vast library of exclusive content, personalized recommendations, and user-friendly interface has helped it remain a dominant force in the streaming industry. However, it will need to continue to innovate and produce new and compelling content to stay ahead of the competition in the future.